Thirteen years ago, I made a life-changing decision: to leave Argentina and return to Israel, the land of my ancestors. What began as a personal journey became my life's mission.

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Over the years, I've had the privilege of working in television, running Israel's official Spanish-language social media pages at the Ministry of Foreign Affairs, and serving as International Media Director for the City of Jerusalem.

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Today, I'm the Founder & CEO of iLatina, an influencer-driven media channel with 13 in-house Spanish- and Portuguese-speaking influencers, generating over 124 million organic views every month and amplifying Israel's voice around the world.

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As a content creator with over 100,000 followers across my social media platforms, I've also built my own community. But telling Israel's story was never just a career. It became my calling.

My mission is to reveal the true Israel—its people, its history, its beauty, and the stories the world deserves to hear. Because I believe that standing up for Israel is about more than protecting a nation. It's about defending our identity, our values, and our future.

Now, I'm taking storytelling one step further with my debut novel, Amor Bajo el Fuego, a story of love, tragedy, and resilience in the shadow of October 7th.

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With over eight years of experience in Israeli advocacy, I've learned that words can shape narratives, stories can change minds, and one voice can inspire millions.

And I intend to keep using mine.

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Proudly Argentinian. Unapologetically Israeli. A Fierce Media Warrior.